Italian truck maker IVECO enters Kenyan Market

Italian heavy truck and equipment manufacturer IVECO, in partnership with Global Motors Centre (GMC), has opened a showroom and service centre in Nairobi – as part of a Sh2.7 billion ($27 million) investment plan in the region.

The opening of the showroom located on the ICD Road, adjacent to Mombasa road, comes after the company opened a plant in Mombasa that will assemble about 300 trucks per year, and about 5,000 units in 5 years time.

IVECO and GMC plan to start production of the new Stralis X-Way truck designed for construction logistics, at the Mombasa assembly plant later in the year.

“We chose Kenya for our investment because it is one of the most advanced countries in Africa and the services that we need for the trucks such as maintenance and asset financing are available here,” said Marco Torta, Area Manager for East Africa during the opening of the ceremony.

Torta said the showroom has been designed to provide customers with Sales, Service and Spare Part services.

GMC was appointed as IVECO’s dealer in Kenya in 2017, and assembles the Eurocargo medium truck and the Trakker heavy tipper version at its assembly plant in Mombasa.

Source: ASV & Capitalfm.